Friday 16 September 2022

Home Culture : NPR Entertaiment Latino viewers heavily influence the popularity of streaming shows, a study finds

Latino viewers heavily influence the popularity of streaming shows, a study finds

Unknown 03:08 Culture : NPR, Entertaiment

Latinos represent roughly 19% of the U.S. population. Yet a Nielsen study shows they account for 42% of the country

A new study shows that Latino-led content attracted new viewers to streaming platforms and helped make shows and films more popular.

(Image credit: courtesy Nielsen)

from Culture : NPR https://ift.tt/h6zOBUx

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